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Communing is sharing and we're happy to share some of the lessons we've learned on marketing communications best practices through our very irregular e-newsletter.  The more business leaders recognize the value and benefit of solid, clear, strategically focused communications, the more they value what the role of the business communicator. Here's a collection of our most popular articles:

• Social Media: An Embraceable Tool
  
  
• White Papers Can Deliver Customer Gold
  
  
• Brand Messaging to the Masses
  
  
• Points on Developing High Impact PowerPoint Presentations
  
  
• Search Engine Optimization Tips and Techniques
  
  
• Writing a NEWS-Worthy Release

Published Articles

• 4/2/09:  Taking the Fork in the Road - 10 Paths to B2B Marketing
  
  
• 3/29/09:  8 Keys For Writing White Papers That Boost Business Credibility

Useful Marketing Resources Links

• IABC - (International Association of Business Communicators) General information, forums, resources and membership information for the most diverse and only global association for all communications-related professionals.
  
  
• Technorati - The best aggregators of blogs. See who's talking about you.
  
  
• The ClueTrain Manifesto - What impact has the Internet had on the world of business and communication?  In a word - massive!  If you haven't read this book, check it out.
   
• Constant Contact - Full-featured, economical e-marketing toolkit for email nurture campaigns, e-newsletters and more. Features strong reporting tool and pay-as-you-go billing.
  
  
• evite - Free online invitation service
  
  
• Zoomerang - Online surveys
  
  
• MarketingSherpa - Named "The Best Publishers on the topic of Online Marketing" by Harvard Business School
  
  
• ClickZ - One of the best compilations of news, trends, information on all areas of e-marketing
  
  
• Google Analytics - Free source for improving the rankings and performance of your Website
  
  
• MarketingProfs - Tips and tools for all disciplines of marketing communications 
  
  
• MarketingPower - American Marketing Association
  
  
• Pro Rep Sales - Sales channel optimization for profit improvement
  
  
• Search Engine Guide - Comprehensive listing of search engine newsletters, blogs and journals

Other Fun Links

• Birdsource - Birding with a purpose
  
  
• JibJab - Feature you, your company or your family in musical e-commercials
  
  
• Wildbirds Unlimited - nationally franchised stores that specialize in backyard birding.

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